Comparative Analysis of the Associative Fields Вежливость and Քաղաքավարություն
Abstract
The relevant problem of modern associative lexicography and psycholinguistics is the development of the most effective methods for analyzing the accumulated associative data that allow identifying cognitive, emotive, gender and ethno-cultural specifics of speech actions represented in the cue – target combinations.
The purpose of this work is to compare and analyse the associative fields “вежливость” / “քաղաքավարություն” (politeness).
The associative field is not just a set of reactions to the corresponding stimulus word. In our study, this is a way of analyzing associates, a model of mental representation, which reflects the distributional activation of personal meaning in definitional reactions, reactions-images, emotional and evaluative associations and operational reactions. This model makes it possible to identify the ethno-cultural specifics of the speech actions of individuals represented in the analyzed combinations of the cue and the target. The research material was the results of a free associative experiment with native speakers of Armenian and Russian in 2020, reflected in the multilingual associative thesaurus of politeness. The paper shows that definitional reactions prevail in the structure of the analyzed associative fields. Definitional reactions and reactions-images are more frequent among the Armenians. Emotional-evaluative and operational reactions are more typical of the Russians. These data indicate that the group of Russian respondents relies more on linguistic and emotive reference points when activating speech actions, and cognitive reference points are the basis of the speech actions of the Armenians. Most associations of Russian and Armenian respondents have correspondences, which emphasizes the universality of the conceptualization of politeness. The ethno-cultural specificity of speech actions is manifested in the different operationality of the “cue – target” combination, as well as in reactions that do not have correspondences in the analyzed associative fields.
About the Author
N. I. Stepykin
Southwest State University
Russian Federation
Russian Federation
Nikolay I. Stepykin, Cand. of Sci. (Philological), Associate Professor, Head of the Department
Department of Theoretical and Applied Linguistics
305040
50 Let Oktyabrya str. 94
Kursk
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Review
For citations:
Stepykin N.I. Comparative Analysis of the Associative Fields Вежливость and Քաղաքավարություն. Proceedings of the Southwest State University. Series: Linguistics and Pedagogy. 2022;12(1):104-112. (In Russ.)
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